Advanced Introduction to Consumer Behavior Analysis

Advanced Introduction to Consumer Behavior Analysis

5/5

Elgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences, business and law, expertly written by the world's leading scholars.

Designed to be accessible yet rigorous, they offer concise and lucid surv.

First published
2017
Publishers
Elgar Publishing Limited· Edward
Subjects
Consumer behavior·Motivation research

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